Sara Martin Henderson
Program Director | NSF I-Corps Instructor
Georgia Institute of Technology
VentureLab | I-Corps South
I-Corps is a program of the National Science Foundation (NSF) that equips researchers and entrepreneurs with the tools to validate the value proposition of their ideas from the perspective of potential customers. The workshop is a hands-on introduction to the process of Customer Discovery designed to give the entrepreneur insight into how future customers will respond to products that are developed by the new venture. The workshop series runs over four weeks during which are 3 workshops along with 20 customer interviews.